Your website must be regularly updated to ensure that it attracts traffic. If you don't change things on it it will become stale and out of date and your traffic volume will be reduced. It's a bit like picking up a two year old magazine in the dentist's waiting room, a quick look and you drop it and look for something a bit more up to date.
If you paid £500 for your website a couple of years ago and it has brought you significant enquiries then a redesign will bring you more. This is more or less guaranteed.
Call us for a free, no obligation 15 minute web design consultation on your WEBSITE REDESIGN REQUIREMENTS
01389 758245 (UK 9-5)
(Redesigning a website that is not performing)
Website Redesign to get your Website found on the Search Engines should be considered if your current website is more than one year old and you need it to generate business.
This is because of the fluid situation regarding search engine placement.
Some of the important web design factors that got your site found a year or two ago no longer apply. Website redesign may be the only answer to your problem.
A site redesign need not necessarily be expensive. If your site is still attractive and functional much of the content may be reusable in your redesigned website. This can reduce the overall cost.
In some cases just some redesign work on the text on your website may be all that is needed to turn your site around.
Website redesign should not only be considered where your site is not performing in the search engines. If you are not converting sales or enquiries from your site visitors you may have to redesign your website with this in mind.
There may be something in your existing website design that is turning people off!
Toucher Web Design can give you a cost-effective Quotation for your Website Redesign whether we have to redesign the whole site or just make some of the aforementioned text changes.
Did you come to us for a quote then decide to go elsewhere? We regularly get people coming back to us for website redesign work who have rejected our original proposals in favour of other designers. They then realise that the services offered by these companies were too good to be true and ask us to sort things out for them.
In these circumstances a full redesign may be necessary which could cost as much as our original quote because we effectively have to start from scratch.
Have you ever came across a website design that was so bad you couldn't wait to shut it down? Perhaps it was a page with a dreadful combination of text and background colour perhaps red text on a green background or something similar?
One of the problems with the Internet is that almost anyone can publish a website without having any basic idea of design requirements. This has led to a proliferation of headache inducing websites densely populated with adverts, distracting animations and other poor design features.
If your site is getting on a bit, say more than about two years old you should be considering your next website redesign. It is likely that your last website designer used techniques that have now been deprecated and that may become fully obsolete in the near future. This could eventually adversely affect how your website is displayed in other people's browsers.
In conclusion, with the number of people using the Internet to search for goods and services websites have become company front doors. On your local high street if you see a dirty shop window that needs a coat of paint and a doorway with a threadbare welcome mat you will hastily walk on by.
Websites provide exactly the same effect. Have a look at your website objectively. Does it pass the test or will it chase people away? Be honest with yourself on this. There is no point in pretending that is is OK when it is not.
Call on people you know and trust to be honest with you. Get then to look at your site and ask them to critique it.
Don't just ask them what they think of your site. They may not be honest with you if they don't want to hurt your feelings. Explain to them that you would LIKE them to criticize what they see. Tell them that this is the object of the exercise and ask them to find fault with the website.
Where possible use people that are in a market similar to that which you are targeting. Alternatively we can carry out a WEBSITE REDESIGN REVIEW and advise you if you need to redesign your website.